LinkedIn Marketing Masterclass

In our LinkedIn marketing course is designed to learn LinkedIn profile creation and optimization. This is how effectively and efficiently work on the LinkedIn platform. This course explains how to increase brand awareness and generate leads for your business. It will create the company's business page and optimize it with best strategies. 

The LinkedIn marketing course is designed to explain about work effectively and efficiently with the LinkedIn platform. This course is all about how to increase brand awareness and generate leads for the business. It will gain extensive knowledge on how to create a company's business page to optimize the company's page.

In our one-day course, You will understand the key considerations for awareness, consideration and conversion campaigns. You will learn all about how to build an audience natively on LinkedIn. it will learn about LinkedIn campaign structure, conversions and media budget planning etc. This course is providing an opportunity to use LinkedIn to facilitate effective marketing as well as brand awareness. 

During this course, you will learn about knowledge skills, techniques to become an advanced user. To drive the activities of the organization, you should learn about increasing brand engagement etc. Upon completion, of course, you will able to engage with the content for the company's pages. 

Introduction to LinkedIn

• Optimizing Profile and Build Network
• Raise Profile – Increasing your First-Degree Networks
• Set an Objective and Optimise Personal and Organisational LinkedIn Presence

LinkedIn Company Strategy

• Create a Company’s Business Page on LinkedIn
• Strategies to Optimise the Company Page
• Content Strategies to Optimise Company Page

LinkedIn Campaign Strategy

• Key Considerations for an Awareness Campaign
• Key Considerations for a Consideration Campaign
• Key Considerations for a Conversion Campaign

Targeting and Audiences

• Building Audiences Natively in LinkedIn
• Rules Around Native Audiences
• Data-Driven Marketing on LinkedIn 

Campaign Execution and Delivery

• LinkedIn Campaign Objectives and Structure
• Conversion Tracking
• Remarketing and Sequenced Messaging
• Lead Gen Forms
• Media Budget Planning

​Content Strategies 

• Create Content for LinkedIn Articles
• Create Engaging Content for Company Pages
• Creating Actionable Ads